Noticias & Prensa

GUINNESS RECORD FOR THE LARGEST CHOCOLATE HEART

Last Updated on Friday, 29 July 2011 09:49 Written by Administrator Saturday, 11 June 2011 12:12

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Match.com, the online singles dating site that holds the Guinness World Record for the largest number of users in the world, including 800,000 users in Spain, is celebrating Valentine’s Dayby winning its second Guinness Record for the creation of the world’s heaviest chocolate construction: a seven ton heart. The 5 meter wide by 4 meter high by 0.7 meter thick heart was created by the Spanish PR & marketing agency MARCO de Comunicación and dedicated by Rocío Madrid.

The heart is located on the patio of the Hard Rock Café at El Paseo de la Castellana 2, on the corner of Plaza Colón. The heart will remain on display from Friday, February 13th until next Thursday, February 19th. Afterwards it will be divided up among NGOs, the Food Bank, and the social welfare organization Solidarios para el Desarrollo to be distributed to homeless people and other disadvantaged groups. The construction of the enormous chocolate heart took a 10-person team led by the famous Catalan confectioner Luis Morera 5 days to complete.

THE PRINCE FELIPE MUSEUM IN CHOCOLATE

Last Updated on Friday, 29 July 2011 10:40 Written by Administrator Friday, 10 June 2011 14:21

El reboster i artista Lluís Morera ha reproduït a escala i amb xocolata blanca com a matèria

primera, tots els detalls arquitectònics del Museu de les Ciències Príncep Felip. Una atractiva i

dolça curiositat digna del Guinness.

Xocolates Valor, empresa llargament centenària, té una galeria d'art a la Vila Joiosa (Alacant)

en la qual exposa diverses escultures de xocolata realitzades per l'artista Xul Xiu o el reboster

Lluís Morera.

Set obres s'exposen en aquest nou espai ubicat a la fàbrica de l'empresa a la Vila Joiosa, una

fàbrica que recentment van visitar els Prínceps d'Astúries. Durant la seva visita a la Vila. Joiosa,

Don Felipe i Letizia van inaugurar l'esmentada galeria. De les set espectaculars obres, quatre

pertanyen a Xul Xiu, artista d'origen asiàtic, i tres a Lluís Morera.

Llegir més ........

Del reboster i artista Lluís Morera crida poderosament l'atenció l'obra El Museu de les Ciències

Príncep Felip, realitzada en col·laboració amb Luis Costa, que recrea a escala el famós edifici

museístic de Santiago Calatrava en una magnífica escultura de xocolata.

Font: Les provincias.es

Using white chocolate as a medium, confectioner and artist Luis Morera made a scale model of the Prince Felipe Science Museum accurate in every architectural detail. An attractive and sweet curiosity worthy of Guinness.

Chocolates Valor, a company with over a century of tradition, has an art gallery in Villajoyosa (Alicante) in which it exhibits various chocolate sculptures made by the artist Xul Xiu or by the confectioner Luis Morera.

Seven creations are on display in this new space located in the company factory in Villajoyosa, a factory that the Prince and Princess of Asturias recently visited. During their visit to Villajoyosa, Don Felipe and Doña Letizia presided at the dedication ceremony of this gallery. Four of the seven spectacular artworks were created by Asian artist Xul Xiu; the other three by Luis Morera.

LUIS MORERA, MENTOR TO MANY

Last Updated on Friday, 29 July 2011 10:05 Written by Administrator Friday, 10 June 2011 12:46

Chocolat Factory is sweeping across the market. Ever since Michel Laline made his debut in the

world of cocoa and started his own chocolate factory, his business has never ceased growing

and winning awards. The most recent OPENINGS have been in Valencia, Toledo, Girona, and

Palma de Mallorca.

BARCELONA.

Like movie director Tim Burton, who resuscitated that classic of children’s literature Charlie

and the Chocolate Factory from the imagination of writer Roald Dahl and turned it into a box

office hit, Michel Laline has transformed the dream of Burton and Dahl into reality. A Belgian

by birth, the master chocolate maker has made Barcelona his home for the past 25 years.

Chocolat Factory is presently one of the largest factories dedicated exclusively to creating and

producing diverse products made of chocolate. This factory now bakes 340 kilos of chocolate

products a year.

Luis Morera, Uño, and Morato, his mentors

Although Laline’s original vocations were architecture and design, one day this Belgian

artist decided to take a 180 degree turn in his life: he abandoned his studies, took a one

year sabbatical, and decided that chocolate was “his thing”. Laline thus decided to learn the

technique from the greatest chocolate masters in the world: Luis Morera, Claudio Uño, and

Ramón Morato.